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"I don’t do surface level. I do deep, bold, step outside your comfort zone, challenge the status quo type of work. I embody authenticity, self-belief and designing success and a life on your own terms and not anybody else’s. I help others see the bigger picture and build a plan to get there. I champion the underdog and challenge the high achiever. I don’t play small and don't let others play small either." - Mel Towey

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Meet Melanie Anne Towey

Mel Towey always knew she wanted to build something. As a kid, she dreamed of becoming an architect. But instead of blueprints and floor plans, she ended up building leaders, companies, and cultures.

 

Her path wasn’t traditional—but it was intentional.

 

Mel spent over 15 years in the construction and building materials industry, working alongside entrepreneurial and family-owned businesses hungry for real growth. She led national sales teams, ran multimillion-dollar marketing operations, and oversaw showroom construction across the country. And through it all, she developed an obsession with leadership, accountability, and what it takes to scale without losing your soul.

 

But after years on the road, chasing someone else’s version of success, she hit a wall. Burned out. Misaligned. Unfulfilled. So she walked away from the job that looked perfect on paper—and bet on something bigger.

 

“Resigning during a global pandemic was one of the biggest leaps of faith I’ve ever taken. But I knew there had to be a better way to live, lead, and grow.” — Mel Towey

 

Today, Mel is a Certified EOS Implementer® and Business Coach, and the founder of Melanie Anne—a practice built to help entrepreneurs and leadership teams in construction and beyond create clarity, accountability, and real traction.

 

With certifications in both coaching and Rapid Transformational Therapy, Mel brings depth, candor, and strategy to every room she enters. Her sweet spot? Working with visionaries and leadership teams who are tired of spinning, ready to lead differently, and craving a clear path forward.

 

From startups to $800M general contractors, Mel helps companies build stronger foundations—inside and out.

 

Because in the end, she did become an architect—just not the kind her younger self imagined. She helps people build businesses worth running and lives worth living.

Read more about Mel's Mission here.

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Nothing lights me up like supporting others in creating a solution that changes people’s lives.

Roots

Minnesota born and raised.

North Dakota educated (NDSU).

San Francisco, CA and Redondo Beach, CA former resident.

Denver, CO home base.

Self-Development Junkie

Myers Brigg: INFJ

Enneagram: 3w4

Gallup Strengths: Individualization, Realtor, Communication, Strategic and Empathy.

DISC type: Driver/Initiator (DI)

Kolbe: 4-4-9-2

Working Genius: W-D-C-I-E-T (Wonder, Discernment, Galvanizing, Invention, Enablement, Tenacity)

Lover of...

Sunsets, oceans, lakes, boating or anything water.

Family, being an Auntie.

 

Design, real -estate & architecture.

 

Travel. Delta, Marriott.

Spontaneous trips.

Mel's Work Style

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Industry Experience & Testimonials 

2024

Featured in SUCCESS Magazine

Mel Towey was featured in SUCCESS Magazine alongside leader Tony Robbins. Her article, "Invest in Yourself," shares her journey from starting over in her parents’ unfinished basement to building a nationally recognized business coaching practice—proving that betting on yourself is always worth it. 

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2021

Certified EOS Implementer

EOS Worldwide

As an expert in facilitation, coaching, and teaching, Mel helps business leaders achieve companywide alignment on their vision, gain real traction against that vision and create healthy teams and culture through masterful EOS implementation.. 

2021

Forbes Coaching Council

Official Member

Forbes Coaching Council is an invitation-only organization for successful entrepreneurs and business leaders, sharing thought-leadership, collaborating and partnering on editorial for Forbes.com

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2020

Melanie Anne, LLC

Growth Strategist EOS Implementer | Business & Mindset Coach

Denver, CO

Founded to be a catalyst for professionals who want to enhance performance and make a meaningful difference in their companies, their lives, and the world. Finding joy, freedom and fulfillment in life.

Mel offers strategic business coaching for entrepreneurs and corporations; as well as leadership development and executive coaching for individuals. She focuses on integration, not balance and supports a holistic way of living thru both personal and professional development at the intersection of life.

2020

Emser Tile

Regional Sales Manager

Denver, CO

100% remote management March 2020 - present

30%+ teams furloughed while maintaining a 5%+ sales growth rate

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2017

NKBA Award

 “National Kitchen and Bath 30 Under 30”

The NKBA Thirty Under 30 is an elite group of young professionals who are truly the best of the best. 

2018

Emser Tile

2018 Region of the Year Award

Region 1 sales award - Commercial, Trade, Builder and Retail

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2016

Cambria

Director of Marketing Operations

Manhattan Beach, CA

Led the build out of the Cambria West Coast HQ/Gallery in Manhattan Beach 

Opened and led Cambria's West Coast Marketing Division and team

Managed 300+ marketing and brand events with all west coast sales teams 

2017 

Emser Tile

Regional Sales Manager

Los Angeles, CA

Hired by America’s largest privately-held designer and marketer of tile and natural stone to develop and implement a new national sales strategy for the $100M Trade segment.

Oversight of 32 showrooms, 40+ direct sales reports and 64 branch and operation employees spanning across 11 states.

Strongy focused on the residential sector; builders, designers and remodelers.

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2013

Cambria

Marketing Operations/Design Manager

Minneapolis, MN/San Francisco, CA

Directed all facets of gallery launches, including site selection, construction management ($10M budget), lease negotiations, location design and grand openings.

Opened Cambria Gallery San Francisco, Cambria Gallery Rochester, Cambria Gallery Minneapolis, Cambria Gallery Palm Desert, Cambria Gallery Atlanta and Cambria Studio Denver​

2012

Cambria

Marketing Coordinator 

Joined a leading producer of engineered quartz surfaces to manage VIP relationships, celebrity product installs and coordinated Brand Advocate initiatives for Cambria Style. 

Oversaw brand ambassador partnerships including Cheryl Tiegs, Mariel Hemingway and Ronnie Hawkins

Managed brand partnerships with national sports teams, opening Club Cambria's nationwide 

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Mick A.

Senior VP CBS Radio

"Melanie is a detailed and driven manager that I worked with as we cooperatively built the Cambria Gallery on 7th. I found her personality to be engaging and her work to be professional." 

Steve B.

General Constractor

"I've enjoyed working with Melanie. She's up-beat, hard-working and good at multi-tasking. She's conscience of important details and follows through on commitments. I hope to work with Melanie again!" -

Bill V.

Construction Lead Superintendent

"Melanie was great to work with. She was fully involved in the day to day actives and passionate about the design intent and direction. Her ability to make decisions and adjust accordingly was amazing. I would do another project any day with her." 

Darrin M.

Tradeshow Exhibits Event Markteting

"I’ve had the privilege of working with Melanie on some very challenging projects including the build-out of Cambria’s flagship gallery showroom. Melanie is an extremely passionate and dedicated team member who works tirelessly on the projects she is involved in. She’s a strong project lead who provides sound professional guidance to ensure the best possible outcomes on each and every project she works on. She posses a creative eye for style and design including an outstanding attention to detail. She understands the power of creating a compelling brand experience for customers that elevates and moves the brand forward. In addition to her great skills, she is an absolute pleasure to work with." 

Joe M.

General Manager

"Melanie and I have worked on several large detailed construction projects together. Melanie has provided a bridge between Cambria's internal operations and outside vendors to keep these high profile jobs on time. Melanie is involved in these projects from lease to occupancy and continues to be engaged with Cambria Marketing after the Studios open. Melanie has the drive and skills to project manage complex architectural details which include lighting, cabinetry, glass work, masonry, electrical, plumbing, HVAC and all Cambria applications." 

Pete W.

Creative Director

"Melanie is an exceptional performer among the people I have worked with. Her creative skills are universally recognized. Very few people have the ability to manage a project and deliver it on time and on budget; Melanie is clearly one of those people. She has an excellent work ethic, and truly values personal and professional relationships." 

Kristi H.

Owner, Architect

"Melanie is a vibrant and fun professional to collaborate with on projects. In our project together in Palm Desert, she offered thoughtful ideas and was tireless in her dedication to getting the best project for Cambria. She is a master negotiator and a builder of teams." 

Tom L.

Owner, Real Estate Developer

"I enjoyed working with Melanie on the El Paseo I and II build-out. Her organization and leadership was valuable. She is a master of tight timelines and staying on budget." 

Amber R

Interior Designer

"Melanie wears many hats. She is great at knowing what needs to be done and how to get there. She is strong at managing projects large and small and working within tight deadlines. She is very committed and goes above and beyond what is expected of her. Along with being fantastic at her job, she is a delight to work with, which is always appreciated!" 

Roberto T

Interiors + Architecture + Construction Entrepreneur

“Melanie has crafted the perfect pairing of skills to map the vision and execute deliverables within the design-build space. She was a fantastic partner in developing new market opportunities on the West Coast. Melanie helped build a team that exceeded expectations, increased brand awareness, and grew sales in the region.”

Bucky B.

Commercial Real Estate

"Melanie knows how to handle a complex project from start to finish! From the beginning of our project Melanie set the expectations of her vision in alignment with ours and followed thru with exceptional project management. I watched as she not only met hard to reach deadlines, but also her attention to detail was crucial in a successful grand opening. She was great on communication and is extremely hard working. Melanie is a great person to have working on your team and plays a very important role in operations" 

Bill V.

Construction Lead Superintendent

"Melanie was great to work with. She was fully involved in the day to day actives and passionate about the design intent and direction. Her ability to make decisions and adjust accordingly was amazing. I would do another project any day with her." 

Sunset

"You will not rise to the level of your dreams. You will fall to the level of your decisions."

Shawn Johnson

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