Mel's childhood desire was to be an architect. Her other childhood desire was to help others. Both strategy and empathy have been intermingled from the start.

 

Not following a traditional path, Mel built her career within the construction and building materials industry where her enjoyment came from working with entrepreneurial and family-owned businesses looking for quantum leap growth. She has worked in a variety of capacities, from developing and executing growth strategies and managing national sales teams, to Director of Marketing Operations where she led business efforts and managed the construction, design, and operations of showroom spaces nationwide for a leading producer of quartz surfaces. It was in these years that she developed a burning passion for leadership and helping businesses and teams create their path forward.

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After spending years on the road as a full-time "road warrior", Mel found her career journey and personal journey running parallel to one another - eventually finding herself frustrated and burnt out. ​​Mel discovered very quickly that success on paper looked vastly different than the reality of unfulfillment she felt – the realization that would become the stepping stone to her next chapter.

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“Resigning in the midst of a global pandemic was one of the biggest leaps of faith I have ever taken. I loved the people I worked with. I loved so much of what made me great at my job. I had worked so hard to reach this place of “success”, yet it all felt so off. - Mel Towey

 

In Mel's pursuit to integrate all aspects of her life as well as to continue to help others understand the psychology of business, people, and their environment, Mel became a Certified Coach (ICF) as well as a Practitioner in Rapid Transformational Therapy. While looking for her next venture, Mel was introduced to the book Traction. Seeing the benefits of companies Implementing EOS, Mel found her next obsession as an EOS Implementer and Business & Mindset Coach. 

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"Starting my own business gave me the ability to integrate all aspects of my life. It created a holistic way to live and strengthened my desire and passion to support businesses and professional individuals to drive strategic growth both personally and professionally." - Mel Towey

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In founding Melanie Anne, Mel discovered another way to follow her dream of becoming an architect. Today, as a Professional EOS Implementer and Business & Mindset Coach, she helps entrepreneurs and business leaders get more of what they want out of their business while living their ideal life. She supports the personal and professional development of leaders and helps businesses build to their greatest potential, eliminating blocks, and strategically facilitating new dimensions of success - finding joy, freedom, and fulfillment along the way.

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Read more about Mel's Mission here.