There are two books that have profoundly changed the course of my personal and professional journey. Both books have a lot to do with the entrepreneurial path I am on today and offer a framework I use in both my business as well as my personal life.
Both "Traction" by Gino Wickman and "I Am Enough" by Marisa Peer boldly highlighted the importance of strategic growth on a holistic level. These books reiterated things I wholeheartedly believed in and that grabbed my attention because:
Mindset Matters. Mindset is an important means through which we process and reprocess the events of our lives. That matters because our processing ultimately shapes our emotional experience. Limits become challenges, and challenges become sources of opportunity and growth.
Personal or professional growth cannot happen without proper understanding, acknowledgment, and the willingness to do uncomfortable and hard work. This is where you get to decide - treat the symptom and keep the issue or get to the root and remove the issue once and for all. Apply this in any area of your life – relationships, career, business, family, friends, health, etc. Your choice.
Companies are just large humans. Symptoms arise when there are deeper issues (i.e. alignment, people, vision, values, culture, etc). Businesses who operate this way grow exponentially faster than those who get stuck swimming laps on the surface.
As I read Traction for the first time, the framework was undeniably effective and made so much sense – almost too much sense. Where had this book been and why is every single business owner not reading it?! It is why I became an EOS Implementer. Traction walks you through the journey of EOS® . It doesn’t treat symptoms – it helps you cure the “whole body” by strengthening the Six Key Components™ of your business – Vision, People, Data, Issues, Process, and Traction. EOS® takes you below the surface to produce real, permanent change. Putting focus on what matters; centering your business and generating results.
I Am Enough: Mark Your Mirror and Change Your Life - This book is all about the power of the mind, the words we say to ourselves, why the beliefs we hold often are what hold us back in anything we set out to do. Marisa Peer has been a leading therapist for over 30 years and developed her own method of therapy called Rapid Transformational Therapy (RTT) that has won numerous awards because of its effectiveness. Many of her most effective techniques and methods are contained within this book. After reading “I am Enough”, I believed so much in the cutting-edge techniques she writes about, that I went on to study under Maris Peer and became a Licensed Practitioner in RTT. It is the fundamental tool I use with my mindset coaching clients because it’s rapid and lasting!
Books are powerful and they lead you on paths you never thought possible…